Crafting Engaging Product Descriptions for Bed Bath & Beyond
Wrote captivating web product descriptions for more than 35 ecommerce departments.
Wrote and edited copy (for catalogs, circulars, marketing campaigns and tag lines, event signage, email marketing, website creative, social media, advertising, content and more) that was on brief, on time, and effectively engaged the target audience and conveyed the brand.
Proofread all marketing, advertising, and editorial content collateral for the brand.
Proofreaded, reviewed, and edited materials for accurate use of grammar and brand voice. Proofread for spelling, sentence structure, and technical accuracy, making note of in-house style guidelines.
Made corrections and edits to copy (grammatical, typographical, or compositional) for the life of the ad project, continuing to proof through handoff to post-production team.
Ensured all changes provided by stakeholders had been implemented and worked with partners to obtain any outstanding product information.
Verified all advertising materials ensuring 100% accuracy to include headlines, grammar, spelling, and punctuation, while adhering to brand guidelines and legal requirements.
